How to Configure Device Settings for Traffic Creator

Configuring device settings in Traffic Creator is essential for optimizing your website traffic and ensuring that the traffic you receive matches your desired device specifications.

Introduction

Configuring device settings in Traffic Creator is essential for optimizing your website traffic and ensuring that the traffic you receive matches your desired device specifications. This guide will walk you through the steps to configure and customize device settings effectively.

Case Studies

The following case studies analyze desktop and mobile traffic patterns throughout the week using data from Similarweb, Kinsta, and SEMrush. These insights help us understand user behavior across different devices and how it fluctuates depending on the day.

Bar chart representing the combined average percentage of desktop and mobile traffic for each day of the week from Similarweb, Kinsta, and SEMrush data. Desktop traffic is indicated in blue, and mobile traffic is in green.

Source: Traffic Creator

Bar chart displaying the percentage of desktop and mobile traffic for each day of the week according to Kinsta data. Desktop traffic is shown in blue, and mobile traffic is in green.

Source: Kinsta

Bar chart illustrating the percentage of desktop and mobile traffic for each day of the week according to SEMrush data. Desktop traffic is depicted in blue, and mobile traffic is in green.

Source: SEMrush

Bar chart showing the percentage of desktop and mobile traffic for each day of the week according to Similarweb data. Desktop traffic is represented in blue, and mobile traffic is in green.

Source: Similarweb

Step-by-Step Guide

1. Login to Traffic Creator

Log in to your Traffic Creator account. Navigate to the project dashboard and select the specific project you wish to configure.

2. Open Projects Overview

In the projects overview, locate the project you want to edit. Click on the edit button and select "Edit." In the project settings menu, find the "Device Settings" option. Click on it to open the configuration panel.

3. Selecting Device Types

Scroll down to the "Device Behavior" setting. You will see a slider set to 50% by default, meaning 50% desktop and 50% mobile traffic. Adjust the slider to the left for more desktop traffic or to the right for more mobile traffic.

4. Saving Device Settings

Once you have configured the device settings to your preference, click the "Save" button to apply the changes. Your project will now receive traffic based on the specified device configurations.

Step By Step Video Guide

Video on how to change the device settings

Best Practices

Mobile First

Since 2018, Google prioritizes mobile traffic for rankings. To improve your SEO, consider increasing your mobile traffic percentage. According to the gathered data, mobile traffic peaks during weekends, indicating a shift in user engagement patterns. Ensure your website is fully optimized for mobile devices to capture this audience effectively.

Weekly Device Behavior

Enable the daily function for your traffic project to vary mobile and desktop traffic each day, making your website traffic appear more human-like. Based on the analysis from Similarweb, Kinsta, and SEMrush, desktop traffic is higher during weekdays, while mobile traffic surges on weekends. Tailor your content and marketing strategies to align with these patterns to enhance user engagement and overall site performance.

Troubleshooting

If you notice an unexpected drop in traffic, double-check your device settings to ensure they are configured correctly. For any issues with device targeting, contact Traffic Creator support for assistance.

Conclusion

Properly configuring device settings is crucial for maximizing the effectiveness of your traffic projects. Use charts and your analytics tools (Google Analytics, SEMrush, SimilarWeb) to determine optimal settings. For further assistance, refer to the Traffic Creator helpdesk or contact our support team.