Guide: Social Traffic

by Martin Freiwald Feb  2020

Bounce Rate Traffic bot Blog post


Facebook and other social media are not referring to another website from their landing page. Google Analytics won't count those referrals as social traffic. Here is an example of how you shouldn't use social traffic.

Wrong Set Up

Social Bot Traffic the correct way

Correct Set Up

Social Bot Traffic the correct way

Get the most out of Social Traffic

Referring bot traffic just from Facebook's landingpage still can work, but its much better to send traffic from social media posts and sites, which matches your content. It looks much more natural and sends the right signals to search engine's algorithm.